Railway Children Donation
East Coast Rewards is closed
And any unredeemed points have now been deleted. Of course, if you redeemed points on a reward before the 30 September 2015 deadline, then you can still enjoy your treats at your leisure and the same terms and conditions apply.
Take a look at our other loyalty schemes
Support young people in need
Our chosen charity is Railway Children, which supports vulnerable children on the streets of the UK, India and East Africa, where they suffer abuse and exploitation. Railway Children tries to get to these children before the street gets to them, working to influence governments to alter policies and provide help to those who need it most.
If you chose to use your Points to help a child in need, here’s what your donation went towards:
- £10 could fund calls for four young people to a local helpline
- £10 could fund an outreach worker to engage with young people for one hour
- £10 could fund resources for 30 young people at a runaway prevention workshop
If you’d like to find out more about Railway Children, visit www.railwaychildren.org.uk.
Whatever happened to East Coast Rewards?
East Coast Rewards is now a thing of the past. We’ve replaced it with two loyalty schemes with broader benefits: Nectar and Virgin Atlantic Flying Club.